For businesses on WhatsApp Business
Every WhatsApp customer conversation, handled by your whole team.
Wasl is a workspace for your business’s WhatsApp Business account. Reply from one shared inbox, keep customers organised, use approved templates and automate routine work.
Your business connects its own WhatsApp Business account. You stay in control of your account and your customer conversations.
- NANoura Al-Harbi09:41Is my order ready for pickup?2
- KCKhalid Coffee Co.09:12Thanks, invoice received
- RSReem Saleh08:57Voice message
- MTMajed TradingYesterdayCan we move delivery to Sunday?
- SASara Al-OtaibiYesterdayPerfect, see you then
Product overview
One workspace for how your business talks to customers.
Wasl is software your business uses to manage its own customer communication on WhatsApp — with your team, in one place.
- 01Shared inboxSend and receive WhatsApp messages with your customers from one inbox your whole team can use.
- 02AssignmentAssign each conversation to the right person, so every customer has a clear owner.
- 03Contacts & tagsKeep a clean list of customers and organise them with your own tags.
- 04Team & permissionsInvite teammates as owners, admins or agents, each with the right access.
- 05TemplatesCreate WhatsApp message templates, submit them for approval and use them in conversations.
- 06CampaignsPrepare messages for groups of customers from approved templates.
- 07AutomationsLet simple rules handle routine work: assign, tag, close and send approved templates.
- 08AnalyticsSee conversation volume, response times, team activity and message delivery.
Shared inbox
Your team answers customers together, without stepping on each other.
Customers write to your business on WhatsApp. Their messages arrive in one inbox that everyone on your team can work from.
- Send and receive
- Reply to customers on WhatsApp from your browser, including photos, documents and voice notes.
- Assign
- Give each conversation to a teammate, or pick up an unassigned one yourself.
- Stay on top
- Unread counts, open and closed conversations, and delivery and read status for your replies.
- Context
- See who the customer is, their tags and earlier messages before you answer.
Assign to
- OS Omar SalehAgent
- SH Sara HaddadAdmin
- FA Faisal Al-HarbiOwner
Tags
Contacts & team management
Know your customers. Give your team the right access.
Contacts are created automatically when a customer first messages you, and you can add or edit them yourself.
| Name | Company | Tags |
|---|---|---|
| NA Noura Al-Harbi | — | VIPReturning customer |
| KC Khalid Coffee Co. | Khalid Coffee | Customer |
| RS Reem Saleh | — | Lead |
| MT Majed Trading | Majed Trading | CustomerFollow up |
Tags. Create your own tags such as “VIP” or “Follow up”, add them from the contact page or straight from a conversation, and filter your contacts by tag.
- FA Faisal Al-HarbiOwner
- SH Sara HaddadAdmin
- OS Omar SalehAgent
Roles. Owners manage the workspace, admins manage the team and settings, and agents focus on conversations. Teammates join by invitation.
Templates, campaigns & automations
Reach customers the right way, and let routine work run itself.
Message templates
WhatsApp requires approved templates for messages that start a conversation. Create templates in Wasl, submit them for WhatsApp approval, follow their status and use approved ones in conversations.
Campaigns
Prepare a message for a group of customers: pick an approved template, fill in its values and choose who it is for: all your contacts, or the contacts you pick. Campaign sending is being rolled out to workspaces.
- Template
- Approved templates only
- Audience
- All contacts, or contacts you choose
- Status
- Saved as a draft you can review and edit
Automations
Build rules in plain steps — when something happens, check conditions, then act. Assign or close conversations, add or remove tags, and send approved templates. You decide when a rule is switched on.
Analytics
See how your team is keeping up.
Analytics are built from the real activity in your workspace, for today, the last 7 or 30 days, or any range you choose.
Understand how many customers are reaching you, how quickly they get a first reply, how work is spread across your team and whether your messages are being delivered and read.
- ConversationsNew, active and closed conversations
- MessagesInbound and outbound activity over time
- Response timeAverage and median time to a first reply
- TeamConversations and replies per team member
- DeliverySent, delivered, read and failed messages
WhatsApp Business connection
Your WhatsApp Business account, connected with your permission.
Connect your business WhatsApp account to Wasl and manage customer conversations with your team from one place.
- 1
Your business authorizes the connection
A WhatsApp Business account is only connected to Wasl when the business that owns it gives its permission. Each workspace connects one WhatsApp Business number.
- 2
Data is used only for your features
Wasl uses the WhatsApp Business data you authorize only to provide the communication features your business uses: receiving and sending messages, showing delivery status, and managing your templates.
- 3
Your workspace, your conversations
Each business manages its own account and customer conversations in its own Wasl workspace. Other businesses on Wasl cannot see them.
- 4
You stay in control
Your business continues to own its WhatsApp Business account. You decide who on your team has access and what they can do.
Security & privacy
Built so each business’s conversations stay its own.
Separate workspaces
Every business works in its own workspace. Access to contacts, conversations and settings is checked on our servers for every request.
Role-based access
Owners, admins and agents each see and do only what their role allows. Teammates join by invitation.
Credentials stay on our servers
Connection credentials are kept on the server side and are never sent to anyone’s browser.
Private media
Photos, documents and voice notes are stored privately and opened through short-lived links.
Activity records
Important changes — such as team changes and automation changes — are recorded for the workspace.
Encrypted connections
You use Wasl over HTTPS, so data between your browser and our servers is encrypted in transit.
Read how we handle data in our Privacy Policy.
Bring your team’s WhatsApp conversations into one place.
Wasl is provided by RiseSation Establishment, Riyadh, Kingdom of Saudi Arabia.